Matthew Cetta is a photographer from New York. He began his photo series “Photogenic Alchemy” with a Holga he converted to shoot 35mm film. Cetta found the images to be too bland and boring. He then decided, why not process them with atypical chemicals like Drano and champagne? Read More
Jay Z is one of the most influential people in the world. The man is a visionary, so it comes as no surprise that for his track, “Picasso Baby,” Jay decided to move away from the idea of a music video, and instead create a piece of performance art.
Jay Z teamed up with director Mark Romanek to create something brave and unexpected (especially in the hip-hop world). Inspired by Marina Abramovic’s 2012 film, Read More